Advocate. Ally. Advisor.

Meet Heather Townsend

CFP®, CPA, CSLP® & RLP®

A love of numbers has been with me since I was a teenager. In high school, my dad found an envelope of cash hidden in my room and uncovered that I wasn't spending my allowance (sorry, dad). I was saving it! Along with the money, he found a note where I had calculated exactly how much I needed to save for my dream car, a BMW (admittedly, I still have a thing for cars!)

As I began my career helping companies become wealthier, I noticed that a lot of my friends were coming to me for financial advice. I would get so consumed with helping them accomplish their financial goals, and when I saw the difference it made in their lives, I realized that was my life’s mission. And from there, I launched Townsend Financial to help good people get wealthier.

I live in sunny Scottsdale, AZ with my husband, twin girls that keep us very busy, and a furry Bernese mountain dog, but I work with most of my clients virtually, so my client roster spans all across the country. Aside from working, I love yoga, travel, and am ridiculously passionate about cars. Especially fast ones.

I’m also really passionate about finances and helping people live their very best lives. I'm on a mission to empower business owners and other high income/high net worth individuals to achieve or maintain a life of financial freedom. I want you to live your fulfilled “best life” now and in the future. 

If you want to connect to see if we are the right fit for each other, schedule here.


Heather has taken a fiduciary oath to always act in the client's best interest.

Heather graduated from Arizona State University, W.P. Carey School of Business, with a BS in Accountancy. She then worked in the San Francisco and New York offices at Ernst & Young, advising high net-worth individuals and Fortune 500 companies. In London, she served as Financial Director for a top-end property development firm, counseling owners on the best ways to use profits. She is a CFP® (Certified Financial Planner™), CPA (Certified Public Accountant), CSLP® (Certified Student Loan Professional), and RLP® (Registered Life Planner). In 2020, Heather was named as one of the top Financial Advisors for Millennials by Business Insider. Townsend Financial is a member of NAPFA and XY Planning Network.